IBO-02 Solved Assignment 2021-22

IBO 02 Solved Assignment 2021-22

International Marketing Management

COURSE CODE : IBO-02

COURSE TITLE : International Marketing Management

CODE : IBO-02/TMA/2021-2022

COVERAGE  : ALL BLOCKS

Maximum Marks : 100

IBO 02 Solved Assignment 2021-22 : All assignments are in PDF format which would be send on

email/WhatsApp (9958676204)  just after payment

Attempt all the questions:

1. Define International Marketing. Discuss in detail the various steps which the company has to undertake in order to be successful in international marketing. (20)
2. Briefly describe the factors to be considered in pricing for international marketing and also explain the main methods of pricing in international marketing. (10+10)
3. Distinguish between the following : (4X5)
4. a) Ethnocentric and polycentric orientation
5. b) Domestic agents and domestic merchants
6. c) Marketing of products and services
7. d) Undifferentiated and differentiated international market targeting strategies
8. Write short notes on the following : (4X5)
9. a) Global Marketing
10. b) Counter Trade
11. c) Straight Extension
12. d) Complexities in International Marketing Research
13. Comment on the following : (4X5)
14. a) The global managers must think in international terms and not in terms of their native culture.
15. b) Strategy alliance, more than an entry strategy is a competitive strategy.
16. c) In addition to general considerations for size, shape, materials, surface graphics of products, export packaging requires certain special considerations.
17. d) Marketing Research Report is the cumulation of all that has gone before.

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IBO 02 Solved Assignment 2021-22 : All assignments are in PDF format which would be send on

email/WhatsApp (9958676204)  just after payment 

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PGDIBO ASSIGNMENTS 2021-22

Dear Students,

As explained in the Programme Guide, you have to do one Tutor Marked Assignment for each course. We are sending the assignments of all the six courses together in this booklet.

Assignment is given 30% weightage in the final assessment. To be eligible to appear in the Term-End Examination, it is compulsory for you to submit the assignments as per the schedule. Before attempting the assignments, you should carefully read the instructions given in the Programme Guide.

These assignments are valid for two admission cycles (January 2021 and July 2021). The validity is given below:

1. Those who are enrolled in January 2021, it is valid upto December 2021.
2. Those who are enrolled in July 2021, it is valid upto June 2022

In case you are planning to appear in June Term-End Examination, you must submit the assignments to the Coordinator of your Study Centre latest by 15th March, and if you are planning to appear in December Term-End Examination, you must submit them latest by 15th September.

CONTACT FOR

SOLVED ASSIGNMENT PDF/HANDWRITTEN

WHATSAPP : 9958686204

YOUTUBE : ASSIGNMENT SOLUTION